Social Media Addiction – People Now Spend 876 Hours Per Year on Social Media

Ever found yourself endlessly scrolling through Instagram, refreshing your Twitter feed, or getting lost in the latest Facebook updates? A new report shows an increasing social media addiction; and the trend is global.

According to the data presented by the Atlas VPN team, an average internet user now spends 144 minutes (2 hours and 24 minutes) on social media. This equates to an astonishing 876 hours or approximately 36.5 days per year.

The social media addiction

The report shows that:

  • The average internet user spent 144 minutes (2 hours and 24 minutes) on social media.
  • It translates to 876 hours or approximately 36.5 days per year.
  • People in Nigeria devote 238 minutes (equivalent to 3 hours and 58 minutes) of their daily time to social media, surpassing users in other countries.
  • Next up are Ghana and Brazil, with 235 minutes (3 hours and 55 minutes) and 224 minutes (3 hours and 44 minutes) of daily social media usage, respectively.
  • People in the Philippines and Kenya devote 216 minutes (3 hours and 36 minutes) and 215 minutes (3 hours and 35 minutes) to social media daily, respectively.
  • In contrast, people in Japan spend only 50 minutes daily on social media — the least of all surveyed countries.
  • The primary purpose of using social media is to keep in touch with friends and family, with 48.2% considering it their main activity.



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