Category: Entertainment

  • JAPA: Nollywood Actors Who Relocated Abroad for Greener Pastures

    JAPA: Nollywood Actors Who Relocated Abroad for Greener Pastures

    The “Japa” wave — Nigeria’s migration trend in search of better opportunities — has swept through every sector, and Nollywood is no exception. Once the heartbeat of Nigerian cinema, several beloved stars have packed their bags for new beginnings overseas, seeking stability, fresh opportunities, or simply a change in lifestyle.

    From award-winning actors to screen icons, these stars now call countries like the UK, Canada, and the United States home. While some continue to thrive in entertainment, others have reinvented themselves in healthcare, business, tech, and even the military. Their journeys mirror Nigeria’s growing economic pressures and the creative class’s quest for sustainable futures abroad.

    7. Regina Askia-Williams — From Nollywood Queen to U.S. Family Nurse Practitioner

    Once a household name and former beauty queen, Regina Askia-Williams ruled Nollywood with hits like Suicide Mission, Dirty Game, and The President’s Daughter.
    Today, she’s based in New York City as a certified Family Nurse Practitioner (FNP), focusing on community health and empowerment. Askia-Williams’ bold career shift underscores her passion for service and advocacy beyond the screen.

    6. Doris Simeon — From Screen Star to Hair & Beauty Entrepreneur

    Popular Yoruba actress Doris Simeon, known for Ghetto Dreamz and other indigenous films, relocated to the United States in 2018. Now an entrepreneur in the hair and beauty industry, she also volunteers with Heart and Home for Youths, supporting young mothers in Maryland. Simeon’s transition reflects her resilience and drive to inspire others while exploring new horizons.

    5. Funsho Adeolu — From Nollywood Icon to “The Dancing MC”

    Veteran actor and producer Funsho Adeolu made his mark with classics like Ile Alariwo and Idoti Oju. Now based in the U.S., Adeolu has reinvented himself as a lively Master of Ceremonies (MC) — earning the nickname “The Dancing MC” thanks to his viral performances. His joyful transformation highlights how Nollywood stars are embracing reinvention abroad.

    4. Maurice Ndubueze — From Campus Dramas to U.S. Physician

    In the early 2000s, Maurice Ndubueze (aka McMorris) was a Nollywood favorite in Final Hour and Married Women on Campus. After relocating to the United States, he pursued medicine and is now a practicing physician. His story exemplifies discipline and reinvention — moving from movie scripts to medical charts with equal passion.

    3. Grace Charis Bassey (Belinda Effah) — From Actress to U.S. Navy Sailor

    Formerly known as Belinda Effah, Grace Charis Bassey stunned fans when she joined the U.S. Navy, earning American citizenship. A proud alumna of Nigerian Navy Secondary School, she described her enlistment as “coming full circle.” Bassey’s journey from Nollywood to the Navy reflects courage, discipline, and an unwavering desire for purpose.

    2. Adesua Etomi-Wellington — From Movie Star to Beauty & Wellness Mogul

    Globally acclaimed actress Adesua Etomi-Wellington has redefined herself as an entrepreneur and advocate. Beyond her award-winning roles in The Wedding Party and Falling, she co-founded Sanaa Beauty with Jemima Osunde in 2023 — a skincare brand rooted in self-care and authenticity. Etomi continues to use her platform to spotlight women’s health, particularly maternal wellness, after sharing her experience with Hyperemesis Gravidarum.

    1. Frank Donga — From Comedy Skits to Canadian Government Specialist

    Kunle Idowu, famously known as Frank Donga, has carved an unexpected path from viral skits to a career in public service. Now based in Canada, he works as a Multimedia Communications Specialist with the Ministry of Agriculture in Saskatchewan. His humor, intellect, and social awareness — once the soul of his comedy — now power his work in communications and development.

     Broader Picture

    These stars symbolize a new reality for Nigeria’s creative industry — one where talent meets global mobility. The Japa movement has transformed Nollywood’s landscape, prompting conversations about brain drain, opportunity, and what it truly means to thrive as a Nigerian creative in today’s world.

  • Nollywood Defies Global Box Office Crisis, Records ₦11.5 Billion

    Nollywood Defies Global Box Office Crisis, Records ₦11.5 Billion

    While Hollywood and Bollywood battle falling revenues in a post-pandemic, streaming-driven world, Nollywood is breaking records and building a new model for African cinema.

    In 2023, Nigeria’s box office grossed ₦7.24 billion, the highest in its history, defying global declines. Blockbusters like A Tribe Called Judah and Everybody Loves Jenifa proved that Nigerian stories can command the big screen. By 2024, revenues surged further to ₦11.5 billion, with 24 new cinemas opening nationwide.

    At a time when global box office receipts are struggling — down more than 70% from pre-pandemic highs in some markets — Nigeria is charting an opposite path: growth.

    From VHS tapes to billion-naira blockbusters

    Nollywood’s roots go back to the 1980s and 90s, when low-cost VHS and later VCDs allowed filmmakers to flood the market with fast-paced, relatable stories. With titles like Living in Bondage, Nneka the Pretty Serpent, and Glamour Girls, Nigerian home videos dominated living rooms across Africa.

    At its peak, the industry was producing 50 films a week, earning up to $590 million annually, according to the UN. While budgets were low — often under $70,000 — the sheer volume of production cemented Nollywood as the second-largest film industry in the world by output.

    Cinema revolution: From Silverbird to The Wedding Party

    Though Nigeria had cinema culture in the colonial era, the real modern shift began in 2004 with the launch of Silverbird Cinemas. Alongside Genesis and Filmhouse, they turned cinema-going into an aspirational experience.

    By 2009, Kunle Afolayan’s Figurine grossed ₦30 million. In 2016, Ebonylife’s The Wedding Party rewrote history, earning nearly ₦450 million and proving Nollywood blockbusters could be box office powerhouses.

    Defying the global collapse

    The COVID-19 pandemic devastated cinemas worldwide. Global box office revenues crashed from $42.5 billion in 2019 to just $12 billion in 2020. Streaming surged, with Netflix and Disney+ adding millions of subscribers.

    But Nigeria bucked the trend. By 2023, Nollywood films accounted for 45% of local ticket sales, and by 2024, cinema revenues had climbed by 60% year-on-year.

    Filmhouse, Silverbird, and Genesis Cinemas continue to dominate, with EbonyLife Cinemas boasting the country’s top-grossing single location. Surveys show 66% of Nigerian audiences still prefer theaters over streaming

    A billion-dollar contributor

    According to Rome Business School, Nollywood contributes over ₦154 billion to Nigeria’s GDP and generates $1 billion annually. Today, the industry boasts more than 100 modern cinema screens, with more expansion underway.

    Unlike many countries where streaming platforms are cannibalizing cinema, Nollywood has found a formula that combines cultural authenticity, rapid output, and theatrical spectacle.

    The road ahead

    From VHS stalls at Alaba Market to billion-naira premieres at luxury malls, Nollywood has rewritten the rules of African cinema. It remains one of the few film industries globally that is growing both in theaters and on streaming platforms simultaneously.

    As more screens light up across Nigeria, Nollywood’s rise is not just an entertainment story — it’s an economic and cultural one, positioning Nigeria as a global film capital alongside Hollywood and Bollywood.

  • Amazon to Refund $1.5 Billion To Customers in Prime Scam Case Settlement

    Amazon to Refund $1.5 Billion To Customers in Prime Scam Case Settlement

    Amazon.com Inc. has agreed to refund $1.5 billion to customers as part of a $2.5 billion settlement with the U.S. Federal Trade Commission (FTC) over allegations that it misled millions into signing up for its Prime subscription service and made cancellation unnecessarily difficult.

    Under the deal, announced just days after jury selection began in a Seattle federal court, Amazon will also pay $1 billion in civil penalties and commit to simplifying its Prime cancellation process.

    The FTC accused Amazon of using “dark patterns”—design tactics that nudged users into enrolling in the $139-a-year Prime membership without clear consent. Regulators also alleged that the company intentionally created a convoluted opt-out process, frustrating customers who wanted to cancel.

    Settlement Details

    • Refunds will go to consumers tricked into Prime subscriptions.

    • Amazon executives Neil Lindsay and Jamil Ghani are barred from engaging in similar practices.

    • Amazon has not issued a public comment on the settlement.

    Prime remains a cornerstone of Amazon’s business model, offering perks such as free shipping, streaming services, and exclusive discounts. As of March 2025, an estimated 196 million U.S. households subscribed to Prime, up 9% year-on-year.

    In Q2 2025, Amazon reported $12.2 billion in subscription revenue, mostly from Prime, reflecting an 11% year-on-year increase.

    Regulatory Pressure on Tech Giants

    The settlement highlights growing scrutiny of U.S. tech giants. While the current administration has called for a “light touch” on AI regulation, companies like Amazon and Meta continue to face regulatory battles with the FTC.

    Impact on Global Markets

    Amazon Prime and Netflix are the most popular subscription-based streaming platforms in Nigeria. However, rising subscription costs have pushed many Nigerians toward freemium platforms like YouTube. In 2024, Amazon cut its budgets for African and Middle Eastern content, signaling a shift in focus toward European originals. The restructuring led to staff layoffs in Sub-Saharan Africa and the MENA region.

  • 7 Reasons Why Nollywood is Flocking to YouTube

    7 Reasons Why Nollywood is Flocking to YouTube

    Nollywood, Africa’s largest film industry, has always thrived on hustle — fast production cycles, resourceful storytelling, and a direct connection to audiences.

    Today, that spirit is finding a powerful new stage: YouTube.

    From blockbuster producers to rising indie filmmakers, Nollywood is embracing the video-streaming giant in ways that are reshaping storytelling, distribution, and revenue generation.

    Here are 7 reasons why YouTube has become Nollywood’s new frontier:

    1. Massive Audience Reach

    YouTube gives Nollywood direct access to millions of viewers in Nigeria and across the African diaspora. Unlike cinemas, mostly concentrated in urban centers, YouTube is available anywhere with a smartphone and internet, ensuring films reach far wider audiences.

    2. Global Diaspora Connection

    From London to Houston, Nollywood fans can stream instantly. YouTube has become a cultural bridge, connecting the diaspora with Nigerian stories, talent, and trends in real-time.

    3. Low Barriers to Entry

    Launching a YouTube channel is cheaper than producing for cinemas or chasing deals with Netflix or DSTV. Independent filmmakers can upload directly, build loyal fanbases, and bypass traditional gatekeepers.

    4. Direct Monetization

    Through the YouTube Partner Program, Nollywood creators now earn ad revenue per view. Channels like Rok Studios, Ruth Kadiri247 TV, Uchenna Mbunabo TV, and Omoni Oboli TV generate millions of views, creating sustainable income streams.

    5. Cost-Effective Distribution

    With DVD sales fading and limited cinema screens, YouTube offers cheaper, faster, and borderless distribution. Filmmakers can avoid middlemen and high logistics costs, delivering films directly to viewers.

    6. Cultural Export at Scale

    Nollywood on YouTube isn’t just for Nigerians. African-Americans, Caribbeans, Russians, and global film lovers are discovering Nigerian cinema online, expanding the country’s cultural influence worldwide.

    7. Advertising & Brand Integration

    Beyond ads, Nollywood producers are creatively embedding brand placements into storylines. YouTube provides flexible ways to monetize content without disrupting the viewer experience.

    Wrap up !

    Nollywood’s migration to YouTube is more than a trend — it’s a digital revolution. The platform delivers global reach, multiple revenue streams, cultural influence, and powerful data insights that traditional distribution can’t match.

    Yes, challenges like piracy, low ad rates, and Africa’s high data costs remain, but one truth is clear: YouTube is Nollywood’s new stage — and the world is watching.

  • Regal Film Festival & Awards 2025: Call for Entries Now Open

    Regal Film Festival & Awards 2025: Call for Entries Now Open

    The Regal Film Festival and Awards (REFFA) has officially opened its Call for Entries for the 2025 edition of its annual film festival, scheduled to take place from December 10–13, 2025 in Accra, Ghana.

    Now in its highly anticipated maiden edition, REFFA invites filmmakers across Africa to submit their original and inspiring works that reflect the richness and diversity of African cinema. The festival will showcase a wide range of genres including narrative features, documentaries, indigenous films, short films, animations, and experimental films.
    “We’re excited to open submissions for REFFA 2025 and can’t wait to experience the powerful stories filmmakers have to offer. This festival is not just an event it’s a bold idea to spotlight African talent on a global stage,” said Maxwell Justice Kpekpo, Head of Media and Communications.
    Submission

    Details Eligibility:
    Films must have been completed within the last three years.

    Categories:
    Best Feature, Best Short Film, Best Documentary, and more.

    Deadline:
    Final submission deadline is October 15, 2025.

    How to Submit:
    Entries can be submitted via FilmFreeway.com/REFFA.
    Full details and criteria are available on the festival’s website.

    Alongside film screenings, the festival will offer industry panels, workshops, and networking opportunities, providing a space for filmmakers and creatives to connect, learn, and grow.

    The event will close with an awards ceremony honoring outstanding achievements in directing, acting, writing, and technical excellence.

    The Regal Film Festival and Awards brings together a respected jury of industry professionals from across Africa to celebrate excellence in filmmaking. With a focus on diversity, innovation, and cultural relevance, REFFA continues to be a platform where stories are not only told but celebrated.

    For more information and updates, visit www.reffaawards.com.

  • Top 10 Nollywood Movie Producers Dominating YouTube in Nigeria

    Top 10 Nollywood Movie Producers Dominating YouTube in Nigeria

    Nigeria’s prolific film industry, Nollywood, has long struggled with structural limitations—limited cinemas, high ticket prices, piracy, and inconsistent internet access. But amid these challenges, a new frontier is emerging: YouTube as a dominant platform for film distribution.

    With fewer than 110 cinemas for over 200 million people, many Nigerians lack access to the big screen. Online streaming, once hailed as a solution, is held back by expensive data and low purchasing power. In response, Nollywood producers are bypassing these barriers by building digital empires on YouTube, reaching both rural communities and a global diaspora audience.

    Here’s a look at 10 of the biggest Nigerian producer-owned YouTube channels, spotlighting their impact, reach, and contribution to a new Nollywood era:

    1. Ruth Kadiri 247

    📺 Subscribers: 3.24M | 🎥 Channel Views: 526M
    Pioneer of Nollywood’s Digital Shift

    Ruth Kadiri, a celebrated actress, screenwriter, and producer, is credited with kickstarting Nollywood’s YouTube revolution. Her channel, launched in 2014, has become a pillar in digital Nollywood, hosting over 160 movies and attracting more than 526 million views. Kadiri’s foresight in adopting YouTube has paved the way for dozens of other creators.


    2. Uchenna Mbunabo TV

    📺 Subscribers: 2.99M | 🎥 Channel Views: 660M

    Uchenna Mbunabo’s channel boasts over 660 million views, reflecting his decades-long commitment to storytelling and his role in bridging Nollywood and Ghana’s film industries. A founder of One & Two Film Production, he continues to push creative boundaries on YouTube.

    3. Maurice Sam TV

    📺 Subscribers: 1.86M | 🎥 Channel Views: 333M

    Maurice Sam transitioned from TV heartthrob to producer-entrepreneur, using his platform to launch original Nollywood content. His channel is a fan favorite for romance dramas and has gained over 333 million views since 2013.

    4. Omoni Oboli TV

    📺 Subscribers: 1.34M | 🎥 Channel Views: 277M

    Since launching in late 2023, Omoni Oboli has built a fast-growing film hub on YouTube, offering premium content weekly. With French-language spin-offs and over 663 videos, she’s one of the fastest-growing digital producers in Nollywood.

    5. FAAN TV (Funke Akindele Network TV)

    📺 Subscribers: 1.29M | 🎥 Channel Views: 335M

    Funke Akindele, Nigeria’s highest-grossing filmmaker, brings her comedic genius and storytelling finesse to YouTube via FAAN TV. The platform hosts over 2,400 videos, including Jenifa’s Diary, and cements her as a cross-platform powerhouse.

    6. Bimbo Ademoye TV

    📺 Subscribers: 1.14M | 🎥 Channel Views: 135M

    Bimbo Ademoye has disrupted Nollywood’s online space with a dynamic mix of comedy skits, web series, and emotional short films. Her fast-growing channel proves that relatable content equals rapid digital success.

    7. Sandra Okunzuwa TV

    📺 Subscribers: 883K | 🎥 Channel Views: 145M

    Sandra Okunzuwa blends legal acumen and creative storytelling on her thriving YouTube channel. With over 600 videos, her platform delivers romance, family drama, and relatable themes for Nollywood fans globally.

    8. Sonia Uche TV

    📺 Subscribers: 863K | 🎥 Channel Views: 114M

    Sonia Uche—daughter of Uche Nancy and sister to Chinenye Nnebe—is charting her own path with a fast-growing YouTube presence. Her emotionally rich films attract a dedicated audience both locally and abroad.

    9. Georgina Ibeh TV

    📺 Subscribers: 750K | 🎥 Channel Views: 192M

    Georgina Ibeh blends production savvy with strong performances to build a channel that boasts over 670 uploads and consistent engagement. Her storytelling spans romance, suspense, and social issues.

    10. Uduak Isong TV

    📺 Subscribers: 718K | 🎥 Channel Views: 143M

    Uduak Isong has translated her decades of screenwriting and production success into a thriving digital platform. With titles like Desperate Housegirls and Falling, she offers fans a curated collection of compelling Nollywood hits.

    🎬 Conclusion: Nollywood’s YouTube Revolution Is Just Getting Started

    What started as a workaround for poor distribution has now become a mainstream revenue channel for Nigerian filmmakers. From newcomers to veterans, producers are harnessing the power of YouTube to tell authentic stories, grow global audiences, and bypass traditional gatekeepers.

    As these digital creators continue to scale, one thing is clear: the future of Nollywood is online.

  • 6 Key Takeaways From AGN Super App Launch & Nollywood Centre Unveiling in Abuja

    6 Key Takeaways From AGN Super App Launch & Nollywood Centre Unveiling in Abuja

    The Actors Guild of Nigeria (AGN) made a historic leap into the digital age with the official unveiling of its AGN Super App and newly furnished National Secretariat—The Nollywood Centre—in Abuja.

    The event, which marks a major milestone for Nollywood, brought together top government officials, tech innovators, diplomatic representatives and film industry stakeholders.

    Here are six major highlights from the groundbreaking launch:

    1. Driving Nollywood’s Digital Transformation with the AGN Super App
    The AGN Super App is a one-stop digital hub revolutionizing how members interact with the Guild. From digital registration, dues payments, and ID card issuance, to welfare access, the app centralizes services and streamlines operations. It also includes interactive fan features like behind-the-scenes footage, actor polls, and verified celebrity-fan engagement.

    2. Promoting Transparency and Governance Through Innovation
    The platform enhances accountability and transparency, offering real-time payment alerts, easy tracking of dues, and simplified governance tools. It’s a bold step toward modernizing AGN’s internal processes and boosting member confidence.

    3. Strategic Infrastructure Boost: The Nollywood Centre
    AGN also commissioned its state-of-the-art National Secretariat, dubbed the Nollywood Centre, strategically located in Abuja. This investment consolidates AGN’s operations, increases efficiency, and anchors its national and regional presence.

    4. Empowering Actors, Engaging Fans Like Never Before
    Actors now enjoy enhanced benefits such as digital IDs, welfare and health support, and direct networking opportunities. Fans gain exclusive content, contests, and official updates from their favorite Nollywood stars, making the app a true bridge between artists and their audience.

    5. A Visionary Step Led by AGN President Emeka Rollas
    AGN President Dr. Emeka Rollas, MON described the launch as a “transformative milestone”, declaring the Guild officially future-ready. He emphasized that both the digital platform and physical centre position AGN to connect Nollywood with global opportunities.

    6. High-Profile Support and Strategic Tech Partnerships
    The launch drew notable figures from the government, private sector, diplomatic community, and entertainment industry.

    Key partners such as YEBOX Technologies, SanlamAllianz Insurance Nigeria, Yebora and Axeon played vital roles in powering the tech, insurance and support infrastructure.

    Conclusion:
    The AGN Super App and Nollywood Centre represent a bold fusion of technology, culture, and leadership, signaling a new chapter for Nollywood. With these advancements, AGN is not just catching up—it’s setting the pace for the future of African entertainment.

  • A New Era for African Cinema Begins As Desmond Elliot & Queen Blessing Ebigieson Shine at Regal Film Festival Unveiling in Accra

    A New Era for African Cinema Begins As Desmond Elliot & Queen Blessing Ebigieson Shine at Regal Film Festival Unveiling in Accra

    The vibrant city of Accra came alive with glitz and cultural prestige as the Regal Film Festival and Awards (REFFA) was officially unveiled at the luxurious Marriott Hotel. Spearheaded by celebrated Ghanaian filmmaker Selassie Ibrahim, REFFA aims to become a transformative platform for African and Diaspora filmmakers to tell authentic stories on a global stage.

    The grand unveiling was graced by notable figures in African film and culture, including Hon. Desmond Elliot, Amb. Queen Blessing Ebigieson, Shirley Frimpong Manso, Ibrahim Mahama, Sir Sam Jonah, Nana Prah, Prince Kofi Amoabeng, Joselyn Dumas, Kalsoume Sinare, and Fred Amugi, among others.

    A Festival with Purpose

    REFFA is not just a festival; it is a call to action—a movement celebrating the regal spirit, resilience, and creativity of African storytellers,” declared Executive Director Selassie Ibrahim. The festival seeks to uplift powerful African narratives while forging connections between local talent and international markets.

    Endorsements from Industry Leaders

    In her keynote address, Amb. Queen Blessing Ebigieson, President of the Association of Movie Producers of Nigeria, lauded REFFA’s vision and reaffirmed Nigeria’s full support for this pan-African creative initiative. Hon. Desmond Elliot, actor and lawmaker, praised the project’s foresight and its role in reshaping global perceptions of African cinema.

    Save the Date: December 17–20, 2025

    The inaugural edition of REFFA is set for December 17–20, 2025, and promises an immersive experience featuring:

    • Curated film screenings

    • Masterclasses with top-tier filmmakers

    • Industry panels and leadership forums

    • Investor roundtables and networking opportunities

    • A glamorous awards gala celebrating filmmaking excellence

    Awards Categories Include:

    • Best Feature Film

    • Best Short Film

    • Best Documentary

    • Best Animation

    • Best Diaspora Film

    • Performance & Technical Excellence Awards

    Submissions Open July 10, 2025

    Filmmakers from Africa and the Diaspora are invited to submit their work via FilmFreeway starting July 10, 2025. Categories include feature films, shorts, documentaries, animations, and comedies.

    REFFA also commits to industry growth with talent incubation labs, co-production opportunities, and initiatives to attract investment into Africa’s film ecosystem.

    This is just the beginning,” said Ibrahim in her closing remarks. “REFFA will set a new standard for African cinema and offer a world-class platform where our voices are both heard and celebrated.

  • MultiChoice Nigeria Loses 1.4 Million Subscribers Amidst Repeated DStv Price Hikes

    MultiChoice Nigeria Loses 1.4 Million Subscribers Amidst Repeated DStv Price Hikes

    MultiChoice Nigeria, the leading Pay-TV operator in the country, has lost a staggering 1.4 million subscribers over the past two years, largely due to recurring price hikes and worsening economic conditions.

    The data was revealed in the MultiChoice Group’s audited financial results for the year ending March 31, 2025, released on Wednesday. According to the report, Nigeria accounted for 77% of the total subscriber losses across the Group’s Rest of Africa (RoA) operations between 2023 and 2025.

    Key Takeaways:

    • Total RoA subscriber base dropped from 9.3 million in 2023 to 7.5 million in 2025 — a loss of 1.8 million subscribers.

    • Nigeria alone contributed 1.4 million to that figure.

    • The company implemented three price hikes within two years — in April 2023, November 2023, and May 2024 — affecting both DStv and GOtv users.

    • Economic pressure, high inflation (over 30% in Nigeria), power grid collapse, and fuel shortages were blamed for reduced customer activity.

    Subscriber Loss Slowing in 2025

    While 2024 saw a sharp drop of 1.2 million subscribers (13%) across RoA, the pace slowed in 2025 with a 7% year-on-year drop, falling from 8.1 million to 7.5 million. However, the figures remain alarming, especially in Nigeria, MultiChoice’s largest African market outside South Africa.

    In its earnings report, the company noted:

    “Inflation across key markets remained high (around 20% on a weighted average basis, above 30% in Nigeria and Angola) and caused pressure on customer spending.
    Subscriber activity was further affected by power shortages across Zambia, Zimbabwe and Malawi, ongoing power and fuel shortages in Nigeria, and civil unrest in Mozambique.”

    Group-Wide Financial Struggles

    MultiChoice Group admitted that the last two years have been tough due to macroeconomic headwinds, piracy, the rise of streaming platforms, and shifting consumer behavior. These factors have significantly impacted its bottom line.

    For the 2025 financial year:

    • Revenue dropped by ZAR5.2 billion (9%) to ZAR50.8 billion.

    • Subscription revenue fell by 11%, driven by declining subscriber numbers and currency devaluation.

    • Trading profit plummeted by ZAR3.8 billion (49%), settling at ZAR4.0 billion.

    • Losses were compounded by ZAR2.3 billion in Showmax trading losses and ZAR5.2 billion in foreign exchange revenue losses.

    What Lies Ahead?

    With Nigeria’s inflationary pressure showing no sign of easing, and with MultiChoice’s subscriber base shrinking, the company’s next move remains unclear. Whether another round of price hikes is on the horizon is yet to be confirmed. However, consumer sentiment suggests the tipping point may already have been reached.

    As alternative entertainment options like Netflix, YouTube, and local streaming services gain ground, MultiChoice faces increasing pressure to revise its pricing and content strategies or risk further erosion of its customer base in Africa’s largest economy.

  • CANAL+ and Netflix Expand Strategic Partnership to 24 Francophone African Countries

    CANAL+ and Netflix Expand Strategic Partnership to 24 Francophone African Countries

    French media giant CANAL+ and global streaming leader Netflix have expanded their strategic partnership to cover 24 Francophone African countries, marking a major milestone in Africa’s rapidly evolving digital entertainment landscape.

    Starting July 2025, subscribers in these countries will gain seamless access to Netflix content through CANAL+ bundles, enhancing user convenience and broadening access to top-tier global and local content. This development positions CANAL+ as the first operator to distribute Netflix as part of its offering in Sub-Saharan Africa.

    “A few years after our distribution agreement in France and Poland, I am delighted to extend our historic partnership with Netflix to Africa,” said Pascale Chabert, Chief Content Acquisition Officer of CANAL+. “This agreement strengthens CANAL+’s super-aggregation model and brings unmatched entertainment value to millions of African subscribers.”

    The alliance underscores Africa’s growing importance in the global streaming economy, as both companies target the continent’s youthful population, expanding internet access, and appetite for diverse content.

    For Netflix, the partnership creates an opportunity to deepen its market penetration amid economic pressures and rising subscription prices in regions like Nigeria and South Africa. By leveraging CANAL+’s strong regional distribution, Netflix aims to reach more households across French-speaking Africa.

    “We’re thrilled about this extension with CANAL+, which will allow us to reach even more people in Francophone Africa,” said Emma Lloyd, VP Partnerships EMEA at Netflix. “It’s a big win for fans and part of our mission to deliver an even better entertainment experience.”

    CANAL+ currently offers over 400 live channels, including 28 tailored for African audiences, and its latest move enhances its content portfolio with Netflix hits such as Stranger Things, Lupin, La Casa de Papel, and popular African originals like Blood & Water, Young, Famous & African, Blood Sisters, and Anikulapo.

    Between 2016 and 2022, Netflix invested over $175 million in African productions, working with creators like Kunle Afolayan and Mo Abudu to bring authentic African stories to a global audience.

    This strategic expansion comes as CANAL+ aggressively consolidates its footprint across Africa, with recent moves including a stake in Senegal’s Marodi TV and a takeover bid for MultiChoice. As competition heats up with local entrants like MTN’s planned streaming service, this partnership positions both CANAL+ and Netflix at the forefront of Africa’s streaming revolution.

  • DJs Playing Music Without License Risk 5-Year Jail Term – NCC Warns

    DJs Playing Music Without License Risk 5-Year Jail Term – NCC Warns

    The Nigerian Copyright Commission (NCC) has issued a stern warning to disc jockeys (DJs) across the country, cautioning that playing music publicly without a valid copyright license could lead to a fine of at least ₦1 million or a jail term of up to five years.

    According to a report by the News Agency of Nigeria (NAN), the warning was delivered in Abuja through an advisory signed by NCC Director-General, John Asein.

    The NCC said it had observed an increasing trend of DJs playing copyrighted music in public venues without obtaining licenses from the appropriate collective management organisations (CMOs), which is a clear violation of Nigeria’s copyright laws.

    “Under sections 9 and 12 of the Copyright Act, 2022, only the copyright owner of a musical work or sound recording has the exclusive right to reproduce, perform, or communicate it to the public,” Asein explained.

    He stressed that unauthorized public performances amount to copyright infringement, which is punishable under section 44(7) of the Act by a fine not less than ₦1 million, imprisonment for at least five years, or both.

    The Commission advised DJs to ensure they obtain necessary licenses and remit royalties through the approved CMO—Musical Copyright Society Nigeria (MCSN)—before performing any music publicly.

    “For clarity, the Musical Copyright Society Nigeria (MCSN) is the only approved CMO for musical works and sound recordings in Nigeria,” Asein stated.

    He further revealed that the Disc Jockey’s Association of Nigeria (DJAN), which represents DJs nationwide, has signed a Memorandum of Understanding (MoU) with MCSN. This agreement allows DJAN to work with MCSN to simplify royalty payments using a negotiated tariff.

    The NCC warned that enforcement actions—including arrest and prosecution—will be taken against violators as part of its broader mission to protect creative rights and ensure compliance with Nigeria’s copyright laws.

  • Actors Guild of Nigeria Unveils Mobile App to Digitally Empower Members

    Actors Guild of Nigeria Unveils Mobile App to Digitally Empower Members

    The Actors Guild of Nigeria (AGN) is set to achieve a major milestone in its digital transformation journey with the official unveiling of its first-ever mobile application on Saturday, June 28, 2025, in Abuja, Nigeria.

    The landmark event will also feature the official opening of the AGN National Secretariat, a dedicated headquarters to enhance the Guild’s operational capacity, administrative structure and national presence.

    This milestone event will attract stakeholders from across Nollywood, government officials, digital partners and the media.

     

    About the AGN Mobile App

    The new mobile application is a robust digital platform designed to revolutionize how Nigerian actors interact with their Guild, manage their careers and connect with fans. It also opens up a dynamic channel for fans and the public to engage with Nollywood stars in a secure, meaningful and transparent way.

    Objectives of the AGN Mobile App

    • Digitally connect members of the Guild in real time

    • Facilitate easier access to AGN services, including registration, dues, ID cards, and welfare support

    • Promote transparency, accountability, and efficient governance within the Guild

    • Bridge the gap between Nollywood actors and their fans through verified, direct engagement

    • Serve as a digital resource hub for news, auditions, events, training, and opportunities within the Nigerian film industry

    Benefits to Actors

    • Digital Membership Access: Secure login and verification, digital ID cards, and simplified profile management

    • Real-Time Updates: Instant notifications on AGN activities, auditions, trainings, and policy changes

    • Welfare Support: Emergency contacts, health support features, and easy contribution tracking

    • Networking: Connect with fellow actors and industry professionals nationwide

    • Global Visibility: Enhanced online presence for verified members, helping actors grow their personal brands

    Benefits to Fans and the Public

    • Follow Verified Nollywood Stars: Get updates directly from your favorite actors

    • Exclusive Content: Access behind-the-scenes features, event highlights, and red carpet moments

    • Official News Source: Stay updated with verified AGN announcements and industry developments

    • Fan Engagement: Participate in fan polls, contests, and digital meet-and-greets

    President’s Statement

    Speaking ahead of the launch, AGN President, Dr. Emeka Rollas, MON stated:

    “This is not just about an app or an office; it’s about building a future-ready AGN. We are giving our members digital access and recognition, while opening our doors to the world through innovation, accountability, and collaboration.  The AGN mobile app reflects our desire to not just reform our operations internally, but also to build a stronger connection between the industry and the people who love Nollywood. It’s our digital handshake to the future.”

    The AGN mobile app will be available for download on Google Play Store and Apple App Store after the launch.

  • Netflix Hikes Prices Again in Nigeria Amid Soaring Inflation And Weakening Naira

    Netflix Hikes Prices Again in Nigeria Amid Soaring Inflation And Weakening Naira

    Netflix has once again increased its subscription prices in Nigeria, marking the third price hike in just over a year. As of June 2025, the Standard plan now costs ₦6,500, up from ₦5,500—a move that underscores growing concerns about affordability in a country battling economic hardship and inflation.

    The Basic plan has also risen to ₦4,000 (from ₦3,500), while the Mobile plan now goes for ₦2,500 (up from ₦2,200), according to reports by The Punch.

    This latest adjustment follows a series of increases in July 2024, when Netflix raised the Premium plan to ₦7,000—a 40% jump. The Standard plan rose by 37.5% to ₦5,500, and the Basic plan went up by 21% to ₦3,500. The Mobile plan increased from ₦1,600 to ₦2,200 at the time.

    Economic Pressure vs Streaming Access

    Nigeria’s persistent economic downturn, marked by spiraling inflation and a weakening naira, has drastically reduced consumers’ disposable income. While video streaming remains a luxury in advanced economies, it’s becoming harder to justify for many Nigerian households.

    In comparison, U.S. Netflix users pay $15.49 (~₦24,000) for the Standard plan—affordable due to a $60,000 average annual income. In Nigeria, where the new ₦70,000 minimum wage translates to just $43 monthly, many are feeling priced out of digital entertainment.

    The Global Pricing Dilemma

    Netflix’s global pricing model, increasingly under scrutiny, doesn’t always translate well in lower-income markets. The disparity in purchasing power parity (PPP) exposes the flaw in uniform subscription strategies and raises questions about long-term sustainability in emerging markets.

    Without tailored pricing for regions like Nigeria, global streaming platforms risk losing subscribers as economic conditions worsen.

    Netflix’s Africa Footprint and Nigeria Investment

    Despite the price hike, Netflix maintains a firm presence in Nigeria. In 2023, the platform reaffirmed its commitment to African markets, particularly Nigeria and South Africa, after widespread reports falsely claimed a market exit.

    Between 2016 and 2023, Netflix invested €160 million in African content, with Nigeria benefiting significantly through job creation and economic contributions. The company reportedly contributed:

    • $39 million to Nigeria’s GDP

    • $34 million in household income

    • $2.6 million in tax revenue

    • Over 5,140 jobs supported in the Nigerian economy

    Netflix says it has invested over $23 million in more than 250 locally licensed and co-produced titles in Nigeria, reinforcing its intention to continue supporting local storytelling.

    The Way Forward

    As internet penetration and mobile device adoption increase across Nigeria, demand for on-the-go entertainment may grow. However, unless streaming services like Netflix re-evaluate regional pricing strategies, they risk alienating a significant portion of their user base in price-sensitive markets.

  • Hollywood Movie Sinners Dominates Nigerian Box Office, Rakes in ₦736M in 6 Weeks

    Hollywood Movie Sinners Dominates Nigerian Box Office, Rakes in ₦736M in 6 Weeks

    In a stunning box office run, Sinners—a supernatural horror epic directed by Ryan Coogler and starring Michael B. Jordan—has grossed a whopping ₦736 million from Nigerian cinemas in just six weeks, according to FilmOne Entertainment. This marks one of the biggest Hollywood openings in Nigeria since Black Panther.

    The genre-defying blockbuster has captivated Nigerian moviegoers with its blend of vampire horror, Southern Gothic, and Black musical traditions, holding the No. 1 spot in cinemas for over a month. Its massive performance signals a growing appetite among Nigerian audiences for bold, culturally resonant storytelling.

    What’s Sinners About?
    Set in the Mississippi Delta during the Great Depression, Sinners follows twin brothers Elijah (“Smoke”) and Elias (“Stack”), both portrayed by Michael B. Jordan, as they return home to launch a juke joint after surviving the Chicago underworld. Their dream takes a sinister turn as they battle a cabal of white vampires exploiting Black music and culture.

    The film stars Hailee Steinfeld, Wunmi Mosaku, and Delroy Lindo, and powerfully explores themes of resistance, racial oppression, and the transformative power of music.

    Nigeria’s Box Office Loves Sinners

    • ₦79 million opening week

    • ₦567.4 million by week four

    • ₦736 million by June 1

    • ₦19.2 million earned over the May 30–June 1 weekend alone

    The film outperformed other 2025 releases like Thunderbolts (₦142 million in two weeks), positioning Sinners among Nigeria’s highest-grossing international titles—just behind Black Panther’s inflation-adjusted ₦818 million.

    Global Success, Local Impact
    Globally, Sinners has raked in $338 million, surpassing most of The Conjuring franchise and approaching The Nun’s $366 million milestone. With a budget of $90–100 million, the film has already soared past its $250 million break-even point, silencing skeptics.

    Locally, the film’s strong cultural themes resonate deeply. “Sinners speaks to Nigerians because it’s about fighting back against exploitation while celebrating who we are,” said Lagos-based film enthusiast Chika Okeke. “The music and Michael B. Jordan’s performance make it unforgettable.”

    What’s Behind the Success?

    • Coogler’s Legacy: The director’s success with Black Panther created a loyal Nigerian fan base.

    • Michael B. Jordan’s Dual Role: A cinematic tour de force.

    • IMAX Experience: FilmOne’s strategic distribution ensured sold-out premium format screenings.

    • Cultural Depth: Audiences embraced the bold narrative and cultural homage.

    According to a Nigerian production manager, “Sinners proves Nigerian audiences are ready for bold, original films that blend genre with cultural identity. Its success could inspire Hollywood and Nollywood alike.”

    What’s Next?
    Sinners continues to dominate Lagos and Abuja cinemas and will be available for digital streaming on Amazon Prime Video and Apple TV starting June 3.

    Its momentum suggests more box office records could be broken in the coming weeks.

  • 7 Things Nigeria’s Entertainment Industry Must Know About AI

    7 Things Nigeria’s Entertainment Industry Must Know About AI

    The Nigerian entertainment industry—valued at over $7 billion and expanding rapidly—is on the brink of its next big disruption: Artificial Intelligence (AI). Whether in film, music, comedy, or social media, AI is already reshaping how content is created, distributed, and monetized.

    To stay competitive in this fast-changing landscape, Nigerian creatives must understand what AI means for the future of storytelling, performance, and audience engagement. Here are the 7 most critical things every stakeholder in Nigeria’s entertainment industry must know about AI right now.


    1. AI Is Already a Creative Collaborator, Not a Competitor

    From writing scripts to producing music and creating digital avatars, AI tools like ChatGPT, Sora by OpenAI, and Adobe Firefly are already transforming the global creative process. Hollywood is leveraging AI to enhance storytelling; so should Nollywood, Afrobeats, and Nigerian skit makers.

    Pro tip: Think of AI as your creative assistant—always on, always learning, and always improving your workflow.


    2. Nollywood Can Cut Costs and Boost Quality With AI Tools

    AI can assist Nigerian filmmakers in key areas like:

    • Script generation

    • Video editing

    • Visual effects (VFX)

    • Multilingual subtitles

    • Scene simulations

    Tools like RunwayML and Pictory can accelerate post-production, while reducing budget pressure.


    3. AI in Music: From Afrobeats to Algorithmic Hits

    AI now writes lyrics, generates beats, and personalizes music recommendations. Platforms like Soundful and Amper Music are already used to craft hit tracks globally. Nigerian producers and artists can use AI to:

    • Speed up beat production

    • Analyze fan data for better releases

    • Localize music for global appeal


    4. Copyright, Cloning & the Future of IP

    AI can mimic voices, recreate acting styles, or generate entire characters. But who owns AI-generated content? Nigeria’s entertainment sector must prepare for legal battles around:

    • Voice cloning

    • Image rights

    • Script co-authorship

    • Music sampling by AI

    Stakeholders must push for updated copyright laws that protect original creators in the age of machine-made media.


    5. Deepfakes & Virtual Influencers Are Coming Fast

    What happens when brands start hiring AI-generated influencers instead of real people? The lines between reality and digital fiction are blurring. Nigeria’s skit makers, Instagram stars, and YouTubers must:

    • Build personal brands that are hard to replicate

    • Leverage AI to scale content faster

    • Stay authentic in an age of simulations


    6. AI Bias Can Hurt African Representation

    Most AI tools are trained on Western data. That means African voices, cultures, and faces are often underrepresented or misrepresented. Nigerian creators and tech founders must:

    • Advocate for inclusive datasets

    • Build locally-trained AI models

    • Ensure African culture is accurately captured in digital storytelling


    7. New Skills Will Define Tomorrow’s Creative Leaders

    The creatives of tomorrow will need hybrid skills—part imagination, part machine. Nigeria must start training storytellers who can:

    • Engineer prompts

    • Use AI video and audio tools

    • Protect digital rights

    • Blend art and algorithms

    The entertainment jobs of the future are being invented now—don’t be left behind.


    Final Word: Lead or Lag

    AI isn’t here to replace Nigeria’s creative genius—it’s here to multiply it.
    The entertainment world is moving from hustle to high-tech. The question is: will Nigeria lead, follow, or fall behind?

    With smart adoption, ethical use, and continuous innovation, Nigeria can become Africa’s AI-powered creative capital.


    About the Author
    Don Pedro Aganbi is a Techtainment analyst, digital economy advocate and convener of the Titans of Tech Conference & Awards and Nollywood Economic Outlook. He writes on technology, Entertainment, innovation and Africa’s digital future.

  • Step-by-Step Guide On How to Apply And Access Over $100K From Nigeria’s Creative Development Fund

    Step-by-Step Guide On How to Apply And Access Over $100K From Nigeria’s Creative Development Fund

    Nigeria’s Federal Government has officially launched Phase 1 of the Creative Economy Development Fund (CEDF)—a landmark initiative aimed at fueling innovation, generating jobs, and accelerating growth across the country’s creative and cultural industries.

    Unveiled by the Federal Ministry of Arts, Culture, Tourism, and Creative Economy (FMACTCE), the fund recently received approval from the Federal Executive Council (FEC) and offers eligible businesses access to over $100,000 in financing.

    Key Highlights:

    • Application Deadline (Phase 1): May 30, 2025

    • Next Round (Phase 2): Opens August 4, 2025 (for SMEs and MSMEs seeking smaller funding)

    Who Can Apply?

    The fund is open to a wide range of players in Nigeria’s creative space, including:

    • Writers and publishers

    • Fashion designers and visual artists

    • Filmmakers and directors

    • Gaming studios and tech creatives

    • Cultural tourism businesses

    • Digital media platforms

    • Legal, logistics, and creative training providers

    Step-by-Step Guide to Apply:

    1. Visit the official CEDF website

    2. Click on “Apply for CEDF Now!

    3. Fill out the application form with key information:

      • Business name and address

      • CAC registration and contact details

      • Sector and business stage

      • Funding amount (minimum $100,000 for Phase 1)

    4. Upload Required Documents:

      • 5-year business case and financial projections

      • IRR and financial model (if available)

      • Business presentation (PDF)

    5. Indicate if you need project preparation support and its intended use

    6. Register on the Creative Leap Accelerator Program (CLAP)

      • Enter your CLAP registration number, TIN, or registered mobile number

    7. Submit your application

    For full eligibility criteria and application portal, visit the CEDF official website.

    Why It Matters:

    The CEDF is designed to:

    • Inject much-needed capital into Nigeria’s creative sector

    • Enable creative entrepreneurs to scale and access new markets

    • Create sustainable job opportunities—especially for young people

    • Promote the use of intellectual property as viable collateral for financing

    With the launch of this fund, Nigeria is taking a bold step toward becoming a global leader in creative innovation and cultural enterprise.

  • New National Arts Theatre to Generate $25 Billion For Nigeria

    New National Arts Theatre to Generate $25 Billion For Nigeria

    The revamped national threatre is estimated to generate $25 billion revenue according to the Governor of the Central Bank of Nigeria (CBN), Yemi Cardoso

    Mr. Cardoso made this statement during a tour of the newly renovated National Art Theatre in Lagos.

    The extensive renovation, which commenced in July 2021 following the Federal Government’s approval, includes upgrades across multiple areas.

    These include the 4,000-seater main bowl, over 3,000-seater banquet hall, two exhibition halls, three cinemas, VIP spaces, actors’ changing rooms, an industrial kitchen, over 300 new toilet cubicles, a clinic, a fire station, lobbies at all four entrances, and comprehensive roof repairs.

    Governor Cardoso emphasized that elevating the National Art Theatre to world-class standards could act as a catalyst for realizing the $25 billion potential of Nigeria’s creative sector.

    “It is estimated that the creative sector can potentially generate about 25 billion US dollars. This [National Art Theatre], to my mind, would be a great catalyst for that to happen, and as that happens, so will the prosperity of not just the creatives but all Nigerians,” he stated.

    Vision and resources
    Commending the Bankers’ Committee for its vision and investment in the restoration project, he said,

    “This is highly commendable. One just has to commend the vision and the resource of the Bankers’ Committee for doing this. If it was not for the belief and commitment of those sponsors, this world-class edifice would not have been realized.”

    Cardoso also highlighted the cultural and historical significance of the theatre.

    “Embedded in what we see here is a lot of the history and culture of the Nigerian people. A lot of our culture is embedded in the structures here, so you will see it’s beyond just an edifice; it is what it represents,” he explained.

    He noted that the successful transformation of the National Art Theatre signals the potential for future collaborations in another sector, saying, “When something like this is successful, others will take a cue.”

    What you should know
    The Bankers’ Committee, which took over the facility after approval by the Federal Government, announced the completion of the renovations in August 2024. This restoration project aims to unlock the vast potential of Nigeria’s creative industry, particularly for the country’s youth.

    The new-look National Art Theatre is poised to create jobs, generate income, and boost foreign exchange earnings while becoming a hub for creativity and entertainment.

    Upgrades include the replacement of the Heating, Ventilation, and Air Conditioning (HVAC) system, enhanced fire safety measures, new water supply and sewage systems, installation of Audio Video Lighting (AVL) systems, advanced stage engineering, 17 passenger lifts, solar power, and modern furniture. Artistic restoration efforts have also been undertaken, revitalizing the artworks on wall panels and the building façade.

    Additionally, external refurbishments were carried out, including upgrades to the three entrance gatehouses, the development of four themed landscapes, the construction of a 250-car capacity parking block, the completion of the ring road, and the installation of external street lighting and CCTV cameras.

    These enhancements ensure that the facility meets global standards in performance and theatre arts.

  • Hannatu Musawa Wins Outstanding Innovation in Public Service Award

    Hannatu Musawa Wins Outstanding Innovation in Public Service Award

    The Honourable Minister of Arts, Culture, Tourism and Creative Economy, Hannatu Musawa, has been conferred with the Outstanding Innovation in Public Service Award at the 2025 Nollywood Economic Outlook NEO 6.0 in Lagos.

    This prestigious recognition is a testament to her groundbreaking work in transforming Nigeria’s creative economy.

    The citation reads in part, “Under her visionary leadership, the creative industry is experiencing unprecedented growth and global recognition. Musawa has successfully fostered collaboration among local stakeholders, academia, the private sector, and creatives, creating a synergy that is driving innovation and economic development”.

    It continued: Musawa’s innovative approach has instilled renewed hope in Nigeria’s creative industry, with initiatives that harness the economic potential of various artistic expressions, including music, film, fashion, visual arts, and literature. Her commitment to preserving and showcasing Nigeria’s cultural heritage through initiatives such as cultural centres, museums, traditional arts, and cultural exchange programmes has been particularly noteworthy”.

    The impressive citation also stated that the Minister’s impressive credentials include a law degree from the University of Buckingham, a Postgraduate Masters Degree in Legal Aspects of Marine Affairs from the University of Cardiff, and a Postgraduate Masters Degree in Oil and Gas Law from the University of Aberdeen. As a qualified Barrister and Solicitor of the Supreme Court of Nigeria, she brings a wealth of experience to her role.

    The prestigious Outstanding Innovation in Public Service Award is a confirmation to Musawa’s dedication to innovation in public service.

    Her contributions are indeed helping to move Nigeria forward, and we celebrate her achievement.

    The Nollywood Economic Outlook seeks to convene leading voices from across the various sectors of the economy to tackle the industry’s most pressing issues with a dynamic mix of industry leaders, forward-thinking individuals, government agencies, Energy companies, Financial sector, corporate organisations among others to explore emerging opportunities, address challenges, and chart a sustainable course for the future of the Nigerian Economy.

    The NEO Awards recognises the men and women driving significant, sustainable and scalable impact through their works and the initiative they lead. It seeks to recognize, applaud, and showcase a diverse array of the most impactful individuals spanning various sectors, all dedicated to community service and societal advancement.

    It’s vision is to celebrate those unsung heroes who, without fanfare, have transformed society and continue to have a significant impact on lives and communities while it’s mission is to shine the light on these exceptional innovators, not only to honour their efforts but also to amplify their voices. In doing so, they aim to foster an environment of positivity and proactive engagements.

    Barrister Hannatu Musawa was represented by the Director General, Centre fo Black and African Arts and Civilisation, Hon. Aisha Adamu Augie, Director General, National Institute for Sports, Prof. Olawale Moronkola, Director General, National Film and Film Video Censors Board, Dr. Shaibu Husseini, Hon. Idris Aregbe, Special Adviser to the Lagos state Governor on Arts, Culture and Tourism, Ejike Asiegbu, former president, Actors Guild of Nigeria, Legendary Actors, Sunny Mcdon, Tony Akposheri, Shan George, Founder, Abuja International Film Festival, Fidelis Duker, International Film Director, Uzoudinma Okpechi and ICONIC Film Director, Teco Benson, MRF among others.

  • #NEO2025: Dr. Shaibu Husseini to Deliver Keynote on ‘Glocalisation’

    #NEO2025: Dr. Shaibu Husseini to Deliver Keynote on ‘Glocalisation’

    The 2025 Nollywood Economic Outlook (NEO6.0) is set to be a transformative gathering for Nigeria’s creative industry, with Dr. Shaibu Husseini, Director General and CEO of the National Film & Video Censors Board (NFVCB), delivering the keynote address. The three-day event, organized by The Nollywood Mandate (TNM), will take place from February 27 to March 1, 2025, in Lagos, Nigeria.

    NEO6.0: Spotlight on ‘Glocalisation’ in Nollywood

    This year’s NEO6.0 is centered around the theme “Glocalisation”, underscoring the need for Nollywood and Africa’s creative industry to embrace global best practices while preserving and promoting authentic African narratives. Dr. Husseini will challenge filmmakers, content creators, and industry stakeholders to explore new frontiers in digital storytelling, adopt emerging technologies, and craft compelling narratives that resonate with both local and international audiences.

    About Dr. Shaibu Husseini

    Dr. Husseini is a renowned theatre, film, and culture expert, known for his deep contributions to Nigeria’s film industry, Nollywood. A public relations and mass communication specialist, he has over three decades of experience in film criticism, journalism, academia, and regulatory governance.

    • A leading documentarist of Nollywood, he has served as Chair of the Selection Committee of the Africa Movie Academy Awards (AMAA) for 16 consecutive years and is a member of its prestigious jury.
    • He authored Moviedom: The Nollywood Narratives, a monograph documenting the pioneers of Nigeria’s film industry.
    • Before becoming DG of NFVCB, he was a senior journalist with The Guardian newspaper, covering film and cultural affairs.
    • He holds a First-Class BSc in Mass Communication from Lagos State University, an MSc (Distinction) and PhD in Mass Communication from the University of Lagos.
    • Dr. Husseini is a Senior Teaching and Research Fellow at the University of Lagos, contributing significantly to media studies and cultural discourse.

    NEO6.0: A Convergence of Thought Leaders and Innovators

    The Nollywood Economic Outlook is a premier event designed to empower Nigerian creatives and industry leaders through insightful discussions, capacity-building sessions, and networking opportunities.

    Key Features of NEO6.0

    The event will feature:

    • Keynote Addresses by thought leaders in film, media, and policy
    • Panel Discussions & Fireside Chats on global film trends and Nollywood’s future
    • Exhibitions showcasing cutting-edge filmmaking technologies and innovations
    • Masterclasses by industry veterans to hone skills in film production and business
    • Mini Marathon—a community-driven wellness initiative for creative professionals

    Why NEO6.0 Matters

    Speaking on the significance of the event, Don Pedro Aganbi, Convener of NEO6.0, emphasized Nollywood’s growing influence in shaping global perceptions of Africa:

    “Nollywood has a crucial role in telling authentic African stories and shaping how the world sees us. Through ‘Glocalisation,’ we can create content that preserves our identity while making a global impact. This event is not just about showcasing talent—it’s a movement to transform our industry and set new standards of excellence.”

    The event will bring together a diverse mix of filmmakers, producers, actors, policymakers, investors, and private-sector stakeholders, who will explore opportunities, tackle industry challenges, and chart a path for Nollywood’s global expansion.

    The NEO6.0 Mini Marathon: Promoting Wellness in the Creative Industry

    Recognizing the demanding nature of the film industry, NEO6.0 will feature a Mini Marathon—a fitness-driven initiative aimed at:

    • Encouraging physical and mental wellness among creative professionals
    • Promoting a balanced and healthy lifestyle in the entertainment industry
    • Strengthening community bonds through collective participation

    Aganbi highlighted the marathon as a symbol of endurance and resilience, mirroring the perseverance needed for success in the film industry.

    Call to Action: Join the Movement                                                                                                                                The Nollywood Economic Outlook 2025 invites industry stakeholders, government representatives, investors, and creative professionals to actively participate in this groundbreaking event. With Nollywood’s continued expansion into the global market, NEO6.0 will play a vital role in shaping the future of African storytelling and digital entertainment.

    Date: February 27 – March 1, 2025
    Location: Lagos, Nigeria

    The Nollywood Mandate (TNM) remains committed to driving innovation, collaboration, and economic growth within Nigeria’s creative economy. Through strategic initiatives like NEO6.0, TNM continues to build a globally competitive Nollywood rooted in African identity

  • KongaFM 103.7 Goes LIVE in Lagos Amid Pump And Pageantry

    KongaFM 103.7 Goes LIVE in Lagos Amid Pump And Pageantry

    Lagos has a new powerhouse on the airwaves, and it goes by the name KongaFM 103.7. This disruptive hit music and commerce radio station is setting a new standard in the broadcasting industry, offering an exciting blend of entertainment and commercial opportunities.

    While Lagos residents can tune in terrestrially to 103.7, the rest of the world is not left out, as the media powerhouse also streams online 24 x 7, on KongaFM.com, allowing global audiences to connect to its unique offerings.

    Currently in its test-run phase, KongaFM invites listeners to engage, share feedback, and experience an entirely new way of interacting with radio.

    As part of this soft launch, the station is extending an unprecedented opportunity to businesses of all sizes.

    For the first two weeks, corporate advertisers—including small, medium, and established enterprises—can air their ads for free on a first-come, first-served basis. This initiative is designed to boost economic activity by providing brands with a valuable platform to showcase their products and services at no cost.

    Speaking on the groundbreaking initiative, Ifeoma Ajumobi, head of KongaTV and KongaFM, emphasized the station’s commitment to its audience.

    “Konga FM is here to serve Nigerians, and we are open to feedback as we continue our test run until February 21st and shall start defining standard from the 22nd of February. During this period, we are extending an unprecedented opportunity to businesses to air their ads for free. As usual, limited slots are available; email info@kongafm.com to secure your slot. It’s our way of empowering businesses to thrive while providing listeners with quality content and unbeatable deals. In short, the station is loaded with content driven by the power of AI. We are new, bold, and different from others, and our station is a huge knowledge domain of spirituality, trade, and commerce,” she said.

    KongaFM is also a haven for bargain lovers, signaling it as a station that is more than just hit music. It incorporates exclusive deals broadcast daily from 7:00 – 8:00 AM, and these special offers also include the convenience of same-day delivery.

    Listeners shall enjoy remarkable discounts and promotions in real time. Thanks to a strategic partnership between Konga Online and Konga FM, Konga FM listeners can simply send a WhatsApp message to place their orders while deals and products are being promoted on air.

    This seamless integration of e-commerce and radio makes Konga FM a one-of-a-kind platform. With the recent 50% increase in data price by telecom companies, Konga FM dynamically and interactively bridges the gap between buyers and sellers.

    Adding to its uniqueness, Konga FM is dedicating the early morning hours from 5:00 AM to 7:00 AM to spiritual inspirational hit tracks with short comments by true men of God.

    This segment, filled with the best gospel hit music, aims to uplift and inspire listeners, setting a positive tone for the rest of the day.

    Beyond music, the station is committing to be a major knowledge platform ensuring that entrepreneurs, professionals, and individuals seeking growth have a go-to platform for success-driven content.

    It also targets Nigerians in the diaspora and in other states who may connect to its streaming platform on KongaFm.com

    Konga 103.7FM is more than just another station on the dial; it is a game-changer. It is set to redefine the broadcasting landscape with a focus on inspiration, education, and business empowerment.

    For brands, distributors, and Original Equipment Manufacturers (OEMs), the station presents an opportunity to tap into previously untapped markets, expand visibility, and drive real-time commerce.

    Whether you’re in Lagos or anywhere else in the world, you can tune in to Konga 103.7FM and experience the future of radio. We now have the platform to enjoy great music, access amazing deals, and gain inspiration for personal and professional growth.

    KongaFM is not just a radio station; it’s a revolutionizing radio that will shape the future of entertainment and commerce.

    Don’t miss out on this revolutionary platform. Tune in, engage, and be part of the change. For enquiries, you can email Konga FM at info@kongafm.com.

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